Hello, reader.
If it’s your first time here, welcome. This site is a collection of newsletters I think are worth reading. Check out at least three to get a feel for what I usually share.
I’m Zelle. I start most mornings with a cup of coffee and a newsletter or two. I live in Granada, Spain, right on the foothills of the Alhambra.
As Director of Digital Strategy at RebelMouse, my work sits at the intersection of tech and digital publishing. I think a lot about how content gets discovered — and how often it doesn't. Platforms try to solve discovery algorithmically, but enshittification replaces relevance with revenue.
That's why I'm building a counterweight to algorithmic feeds: a slow, enjoyable practice of reading, filtering, and writing about newsletters.